Eicher Trucks and Buses Inaugurates Dedicated Dealership for Eicher Pro X in Meerut

Meerut, 29th July 2026: Eicher Trucks & Buses, a business unit of VE Commercial Vehicles Ltd. (VECV), inaugurated its exclusive dealership for its Eicher Pro X Small Truck range in Meerut. The state-of-the-art Punjab Mobility Pvt Ltd 3S dealership facility is located at Delhi Chungi, 76 Old, Delhi Rd, Guru Nanak Nagar, Shambhu Nagar, Beripura, Meerut, Uttar Pradesh, on the Main Delhi Road (NH-34).

The Eicher Pro X showroom will offer 3T and 3.5T GVW range of small commercial vehicles in EV, Diesel and CNG fuel options, offering customers solutions for various applications. Spread across approximately 9,000 sq. ft, the dealership comprises a 3,500 sq. ft. showroom and a 5,500 sq. ft. workshop.

The facility features dedicated service bays, a spacious display area, customer and driver lounge and utility spaces to ensure an enhanced customer experience. Equipped with interactive digital displays, the dealership enables fleet owners and transporters to explore the Eicher Pro X range in detail and experience Eicher's connected, customer- centric mobility ecosystem.

Commenting on the inauguration, Abhishek Chaudhary, SVP, SCV - Sales & Marketing, VECV, said, “The Eicher Pro X range has been developed for the evolving needs of modern last- mile logistics with a strong focus on efficiency, connectivity, driver comfort and uptime. With three fuel-efficient powertrains, 100% connected technology and multiple configuration options, the Pro X offers a strong business proposition for transporters and fleet owners in Meerut and the wider NCR region. We welcome Punjab Mobility Pvt Ltd to our family as we take a significant step towards making the Eicher Pro X ecosystem accessible to valued customers in the Meerut region.”

Co-created with customers and tested rigorously across India’s varied terrains, the Eicher Pro X is engineered for fruits & vegetables, FMCG, e-commerce, kirana deliveries, and regional logistics. Eicher’s small commercial vehicle range is designed keeping the driver needs in focus — ensuring efficiency, safety and timely delivery.

Commenting on the inauguration, Sumit Dewan, SVP, Customer Service and Network Strategy, VECV, , said, “This opening of new dealership at Meerut will further strengthen our position in North Market. We enter in Meerut market with industry-first exclusive service centre in small commercial vehicle segment with dedicated service van and new concept of service on 2 wheels. The facility has been designed to deliver fast service response, enhance uptime support and provide a hassle-free ownership experience for customers across Meerut and nearby markets.”

The new Eicher Pro X dealership offers excellent accessibility for customers and fleet operators across the meerut region. The dealership is strategically located close to major industrial hubs such as the Partapur Industrial Area, Mohanpuri Industrial Estate and the Kharkhauda Integrated Manufacturing & Logistics Cluster (IMLC). With seamless connectivity via the Delhi–Meerut Expressway, NH-34 and the Eastern Dedicated Freight Corridor, it is well positioned to serve Meerut's growing industrial and trade ecosystem.

The Eicher facility integrates sales, servicing, and spare parts under one roof, supported by service infrastructure designed to maximize uptime and operational efficiency. Fleet owners and transporters in the region will benefit from quick access to Eicher’s small commercial vehicles range, reinforcing the company’s commitment to enabling efficient and reliable last-mile logistics.

Born-digital and customer-centric, the dealership features an interactive customisation zone that allows customers to configure vehicles based on cargo body requirements, load deck options, fuel choices and colour preferences, bringing a new level of flexibility and personalisation to the commercial vehicle buying experience. Trained technicians, advanced service support tools and customer engagement platforms further ensure prompt service delivery and a seamless ownership experience.

The facility is also equipped with dedicated EV charging infrastructure and EV-trained technicians, in line with Eicher's readiness to support emerging mobility requirements. Additional customer support features such as power backup infrastructure, EOS Vans and EOS Bikes for doorstep services, and GPS-enabled breakdown assistance further enhance customer support and maximise vehicle uptime.

About VE Commercial Vehicles Ltd (VECV): VE Commercial Vehicles Limited (VECV) is a joint venture between the Volvo Group and Eicher Motors Limited. In operation since July 2008, the company’s businesses include Eicher branded trucks and buses, Volvo Buses in India, exclusive distribution of Volvo Trucks in India, exclusive global manufacturing hub for Volvo Group for 5- & 8-liter automotive engines, Engineering Components business and Eicher Power Solutions (Gen Sets and Versatile Engines). A multi-brand, multi-division Company, backed by innovative products & services, VECV today is recognized as an industry leader for modernizing commercial transportation in India and the developing world.